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Charlie and the Vegan factory? Find Vibrant Vegan Co’s golden ticket hidden in one of its meals to see Tom Odell in concert

By editor

February 19, 2019

UK plant-based food subscription service Vibrant Vegan Co has teamed up with its charity partner, War Child UK, to offer one customer a pair of ‘golden’ tickets to Tom Odell’s sold out show at the Omeara, London, on Friday 22nd February. Inspired by the hit film, Charlie and the Chocolate Factory, Vibrant Vegan Co has hidden the golden ticket in one of its vegan meals, which are shipped nationally.

UK plant-based food subscription service Vibrant Vegan Co has teamed up with its charity partner, War Child UK, to offer one of its customers a pair of golden tickets to Tom Odell’s sold out show at the Omeara on Friday 22nd February.

Vibrant Vegan Co has hidden the golden ticket in one of its vegan meals, which will be shipped nationally next week, and discovered by one lucky customer.

The ticket will give the individual and a friend free entry to Tom Odell’s sell-out show at the Omeara in London, on Friday 22nd February. Tom Odell is performing this one-off show as part of War Child BRITs Week, together with O2, where the biggest acts perform in the most intimate venues to raise awareness and funds for children caught in conflict across the world.

Members of the public who’d like to be in with a chance of finding the golden ticket can purchase a Vibrant Vegan Co meal here: https://vibrantvegan.co.uk/shop-menu

The winning customer will have to get in touch with Vibrant Vegan Co either by Instagram direct message or website live chat, quoting the unique golden ticket reference code, to redeem their Tom Odell tickets. The tickets will then be left on the door of the venue for them to collect.

Vibrant Vegan Co. is a social enterprise founded by Iain Burke-Hamilton, the founder of The Soulful Food Company, a brand of healthy one-pot meals and soups, sold at retailers such as Ocado and Whole Foods Market. The new plant-based food subscription service works closely with children’s charity War Child UK to tackle child hunger in war zones across the world. The brand of 18 sustainable plant-based meals is aimed at socially-conscious consumers looking for convenient vegan food.

Iain Burke-Hamilton, founder of Vibrant Vegan Co. said,

“As a socially conscious company, we strive to make the world a better place. The work War Child UK does is extraordinary and life changing, they go to places where no one else can go, which is why raising awareness of their cause is a top priority for us. The shows they put on with some of the UK’s biggest artists is unique to them, so we wanted to do something fun and engaging that would promote that.

Charlie and the Chocolate Factory is an iconic British film, and seeing as we’re a British food company, it made sense for us to do a golden ticket campaign. One of our customers is going to have a great surprise when they open their box of vegan meals, to find they’ve got tickets to see an award-winning artist. The tickets to the show sold out within days, so this is a ‘money can’t buy’ opportunity!”